Announcing WeROC

WeROC: Women Entrepreneurs Realizing Opportunities for Capital

Are you a woman-owned business having trouble raising funds? Learn from successful women investors, business owners, and influencers the secrets behind fundraising and overcoming issues and perceptions that you may not even know about. This is a full day of learning and networking.

The WeRoc Conference is a one day event to be held October 24th, 2019 at Salt Lake Community College to investigate the “WHY” and the “HOW”, for women raising funds for their companies.

WeROC Agenda:

7:00 am – 7:45 am Registration and Networking

8:00 am – 9:00 am Breakfast and Keynote: Doreen Benson (Benson Funds)


9:15 am – 10:15 am Workshop Panels:

- Laying a Proper Foundation for Business Success: Matt Castleberry (Advanced CFO) | Whit Johnson (Stoel Rives) | Others TBA

- Success Stories: Jennifer Lastra (360 Immersive) | Annette MacIntyre (Majelco Medical) | Meryl Van Der Merwe (Jafflz) | Others TBA


10:30 am – 11:30 am Workshops Panels:

- Changing Culture, leading young women entrepreneurs to ask for more and more often! Moderator: Cheryl Parker-Adams (PKG User Interface Solutions) Panel: Rose Maizner (Renewable Tech Ventures) | Fraser Nelson (Salt Lake Tribune) | Mary-Lou Smulders (9th Gear) | Tara Spalding (Hen House Ventures) | Others TBA

- Alternative Financing Panel: Jolene Anderson (Keiretsu Forum) | Doreen Benson (Benson Funds) | Alex Eaton (Community Foundation of Utah) | Katherine Hill Ritchie (Nottingham Spirk Family Office) | Alison Wistner (Upwell Health) | Others TBA


11:45 am – 12:45 pm Lunch and Keynote: Mary-Lou Smulders (9th Gear)


1:00 pm – 3:00 pm WeROC Deal Forum


Deal Forum Panel includes: Jolene Anderson (Keiretsu Forum) | Amy Caldwell (RevRoad) | Alex Daines (Peterson Partners) | Susannah Duke (Pelion Ventures) | Leslie Goldman (The Artemis Fund) | Andy Jorgensen (Lighthouse Investments) | Marcia Nelson (Alberleen Capital) | Katherine Hill Ritchie (Nottingham Spirk Family Office) | Tara Spalding (Hen House Ventures) | Others TBA


Deal Forum presenting companies include: Free to Feed | MedForums | Nurish | Prepear | Prenatal Hope | Teaching It Right | Others TBA


For more info, go to:

October 24, 2019 at 7:00am - 3pm
$25.00 USD · Purchase tickets

Be the first to comment

Please check your e-mail for a link to activate your account.